What about PESTs?

what about pests
Personal PEST analysis

PEST analysis is another tool commonly used in viewing an organizations environment. It is just as powerful when used for your personal development.

Think of yourself, your skills, knowledge and attributes as a marketable product. Especially critical when you are considering your future career and the options open to you. How do you market yourself internally and externally?

PEST stands for the Political, Economic, Social and Technological factors that affect you and your career. Use the questions to help prompt your analysis and consider all others relevant to you in your context.

Consider the opportunities and threats that you have identified in your SWOT (you will likely think of more as you undertake this exercise).

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