Having completed your personal SWOT analysis you will have identified particular opportunities. After your PEST analysis, some of these may be especially exciting and others may not be worth pursuing.
- Now is the time to focus on those opportunities that excite you and/or present the best options.
- Talk to people who are already doing this and explore how your strengths stack up to pursuing each option.
- Consider if you have identified a personal weakness that may prove to be an obstacle, and using the PEST analysis, uncover the top 2 or 3 opportunities that represent your preferred choice.
- The more you narrow down the real opportunities, the more enthusiastic effort you can apply to devote to your best choice.
Download the template here